The Strange History of the Pop-Tart in Netflix’s Unfrosted

“These things are the greatest two rectangles since the Ten Commandments.”

‘Vive Akugha
7 min readMay 31, 2024
Image Credit: Screenshot from Netflix on YouTube

Comedian, Jerry Seinfeld most known for his 1989 9-season show about nothing but the lives of his three friends and himself, made a 2024 movie about the origin of the “Pop-Tart”. He was a writer and creator for Seinfeld similar to Unfrosted where his character works with co-workers and friends to claw through absurdities while creating a lasting impact for Kellogg’s.

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Bob Cabana (Jerry Seinfeld) feels obliged to inform George(Isaac Bae) about the real history behind Pop-Tarts. George ran away from home with a bindle but stopped at the diner for a break and two Pop-Tarts. After asking for the box to be left with him, he reads out the story on it. The origin on the box claimed Pop-Tarts came about by Grandma Kellogg utilizing extra crust and filling from baking pies into tarts. These tarts were so popular they were called “Pop-Tarts”. Sitting beside him, Bob admits it’s inaccurate. With permission and after seeing the bindle, he decides to keep him at the diner by telling him the true story. He then tells him the complicated yet simple history of the Pop-Tart filled…

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‘Vive Akugha

I write on various things: social issues, well-being, cinema and out of curiosity.